About
For Those Ready to Stop Playing It Safe
The zero-sum game of traditional business is no longer working.
We need new ways of thinking to do better —for ourselves and our world.
In so doing, we (paradoxically) generate a more stable and more successful business, better adapted to change, more anti-fragile in its culture, and better able to generate multiple bottom lines.
Chief Executive Officer (x)
Chief Enlightened Officer =
CEO²
The Enlightenment reshaped the world—but its legacy, left unchecked, is fracturing us. Better tools exist, but our thinking lags behind.
The question is: will we cling to outdated models? Will you?
We believe it's time for a new revolution in thought—one that redefines leadership beyond profit, shifting zero-sum games into something richer. A revolution that values purpose, balance, self-awareness, and impact at scale.
We call this the Chief Enlightened Officer. That, combined with what you already know, equals CEO².
Our Principles
We focus on adaptability, neuroplasticity, self-understanding, and navigating relationships as vital emerging capacities that must be developed, and nurtured.
We know what works best and has been time-tested. At the same time, we continuously refine our education, best-in-class models, and mindset for greater efficiency, humanity, and sustainability.
As leaders evolve from focusing on narrow personal and corporate success, they can become powerful agents of change in a world desperate for them.